Simply put, we're fans of, well, fans. After all, largely through word-of-mouth,
fans voluntarily act as marketing agents for brands they love; they can't help
themselves. By combining music-fan social media tips and tools with a public-radio-styled
business model, we provide personal branding and social media marketing consultation
with a rock 'n roll twist --- emphasizing what makes fans tick and stick via the
value of emotional value.
SERVICES
- REVIEW current social media marketing strategies and improve as needed
- EDUCATE key executives on online communication basics
- IDENTIFY content resources (in-house or out) and organize
- CREATE goal-oriented content production schedules
- DEVELOP online campaigns and manage execution
- TEACH compelling, buzz-worthy, share-worthy, clickable content creation
tools and tips
- IMPLEMENT online basics via micro-blogging, blogging, newsletters, and
online communities
- INTEGRATE basic public radio membership-driving keystones: loyalty, trust,
participation, empowerment, pervasiveness, exclusivity, calls-to-action,
thank-yous, and rewards
- MAXIMIZE content via cross-platform republishing
- INCREASE online/offline fan participation and sharing
- LEVERAGE braggable data
- CULTIVATE and strengthen strategic partnerships
OUR WORK
For more information about MASOKO SOCIAL consultation and fees, please
contact us.
